Boots

The Story

Commissioned by Oliver Agency for a Boots Fragrance pitch, this project explores scent through emotion, texture, and atmosphere. Using AI-generated imagery, I developed a series of macro-driven visuals designed to evoke the intangible qualities of fragrance, mood, memory, intimacy, and sensation.

While every image was AI-generated, the edit and montage were crafted by hand, shaping the material into a poetic visual narrative with a strong cinematic sensibility.